Our Story
Sew Squared is a family-owned quilt shop located in the Town of Atoka in Tipton County, TN. Sheri Hudson is the principal owner, assisted by her husband Billy (the shop handyman), mother-in-law Sherry Hudson, and on occasion her father-in-law and sister-in-law. Yes, you read that right — there are two of them, and Billy is a junior. Things can get a little confusing around here at times, but they wouldn't have it any other way.
The Hudson family was inspired to open a quilt shop in their adopted home county as they were seeing so many local quilt shops closing and owners retiring. Sheri did a lot of market research and started building a business plan to make her dream a reality. Then the pandemic hit and everything got put on hold. In 2021, as the pandemic was winding down and more shops were shuttering their doors, they knew the time was right. They spent several months finding just the right location and building their dream to offer top-quality tools and premiere fabrics to local quilters. Sew Squared officially opened for business on December 1, 2021.
We often get asked where we got our shop name. The simple answer is because there are two of us. Momma Sherry (as she is affectionately called by friends and customers) and Sheri share a love of crafting, especially quilting. Since they share a common name but different spellings, naming the shop after them just wouldn't work. "The Sherrys" became Two Sheris, which morphed into S2. S2 seemed perfect, except it was already taken by another business in the county. Then it hit — S2 is really S squared (Sheri squared), and that idea became Sew Squared. If you look closely at the logo, you'll see a number 2 in it.